
Rotterdam, Netherlands
Culture
2018-2025
Rotterdam is one of Europe's most prominent cities of migration, home to residents from over 170 countries and regions. Historically, it was also a major departure point for millions of Europeans setting sail for North America. In 1940, a devastating bombing leveled the center of Rotterdam. Since then, countless world-renowned architects have been drawn to the city, transforming it into a global hub for contemporary architecture.
Beginning in 2016, the Droom en Daad Foundation partnered with the City of Rotterdam to launch a citywide cultural revitalization initiative. In 2018, the foundation commissioned MAD to transform the historic Fenix warehouse into a museum of migration.
MAD has transformed this century-old warehouse into a cultural landmark that bridges past and present, paying tribute to the journeys of millions of migrants. “Everything is in motion people, time, light, the sea,” said Ma Yansong. “This building invites us to rethink moments of arrival and departure, and to reflect on the reasons we set out in the first place.”
MAD’s transformation began with a respect for history, preserving the original warehouse’s rugged structure as restored by Bureau Polderman. The central roof was opened up to introduce natural light and a dramatic tornado-shaped spiral staircase was inserted into the core. The staircases intertwine to form a structural system, at times intersecting, at times pulling apart.
If the path leading to the rooftop observation platform symbolizes a journey, then along the way, people will encounter others, reflect on themselves, and make choices at each point of intersection. Ultimately, visitors meet at the highest point, overlooking the city of Rotterdam and its riverfront, as if floating above the sea. It is a journey shaped by freedom, uncertainty, and hope.
This staircase system spans 550 meters in length and reaches a height of 30 meters. Utilizing a spatial truss structure, it cantilevers outward up to 17 meters at its longest point. The design was developed by MAD in collaboration with a team specializing in roller coaster engineering. The outer surface of the staircase is clad in silver stainless steel, shaped and polished using CNC technology. Its reflective finish captures passing pedestrians, the activity of the port, and the shifting sky, integrating these dynamic elements into the architecture. This brings a sense of movement and human presence to the otherwise industrial structure.
The FENIX Museum’s growing collection of art and historical artifacts, along with commissioned works by both renowned and emerging artists from around the world, is presented in an open layout. Visitors moving through the space become part of the work itself.
The roof of the building is covered by 6,750 square meters of green roofing, enhancing thermal insulation and significantly reducing energy consumption. The landscape design also enables rainwater to be retained within the planting substrate, allowing for natural evapotranspiration and water recycling.
The ground floor on the east side of the building has been opened up as a “Civic Square” a space freely accessible to the public year-round. It hosts a wide range of community activities, including culinary events, cultural gatherings, performances, and public programs, serving as an open stage for urban life.
Team
Principal Partner
Associate Partner
Design Team
Alessandro Fisalli, Neeraj Mahajan, Marco Gastoldi, Edgar Navarrete, Cievanard Nattabowonphal, Jordan Demer, Chen Yien, Yuki Ishigami, Pittayapa Suriyapee, Claudia Hertrich, Gianluca Rovere, Antonio Laruffa, Nika Gasimbeyli, Paolo Pirri, Anna Spaggiari, Julian Salvadori, Giovanni Colombara, Edoardo D’Angelo
Client
Droom en Daad Foundation
Architectural Design
MAD
Heritage Renovation
Bureau Polderman
Executive Architect
EGM
Construction Advisor
IMd Raadgevende Ingenieurs
Steel Constructor
CSM Steel Structures
Cladding Constructor
Central Industry Group (CIG)
Lighting Consultant
Beersnielsen Lichtontwerpers
Installation Design
Bosman Bedrijven
Installation Advisor
DWA
Building Physics Advisor
LBP Sight
Façade Consultant
RFR
Photographers
Iwan Baan, Arch-Exist, Hufton+Crow


































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